Colors and scents have long been used to elicit emotion,
leaving lasting impressions. YAROK combines both. YAROK means green in Hebrew. Symbolically, the color green represents hope, balance, prosperity and renewal.

YAROK sources only ingredients that are organically and respectfully grown both to retain highest possible concentration of nutrients for the hair and scalp, and because it’s better for the environment at large.

YAROK was created to bring a sense of well-being into an otherwise highly chemical salon environment. To this end, YAROK goes beyond transforming hair. YAROK is about relaxation and renewal in the broadest terms -- nourishing the scalp with vital nutrients while serenading the senses with uplifting, soothing or simply centering aroma from essential oils -- to promote wellness from the inside out.