The Business of Beauty Can be toxic

Turn over the bottle of any shampoo and the ingredient list will be filled with words you can't pronounce without a chemistry degree.  Enter any salon, from mass to premium, and the air and products are so toxic they aren't safe for clients or stylists.

the industry needs a makeover!

Founded by renowned stylist mordechai alvow

Yarok is making the greatest positive impact on hair and scalp health with the least negative impact on the world.  The brand has grown from a singular signature treatment (Feed Your Youth) and has blossomed into a portfolio of products, and really, a way of life.

The yarok promise today:

Yarok is about RELAXATion and renewal in the broadest terms

Products that nourish the scalp with vital nutrients while serenading the senses with uplifting, soothing or simply centering aroma from essential oils.  This promotes wellness from the inside out while improving and strengthening the hair quality.

More About The Founder

Meet Mordechai

The Future is Bright!

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Thank you for your continued love and support! Yarok